New Delhi, January 2026 — A sophisticated wave of financial fraud is targeting credit card holders across India, turning “loyalty rewards” into a gateway for total account takeover. As banks digitize their reward systems, a growing network of cyber-syndicates is using high-pressure SMS tactics and “cloned” banking portals to siphoning off lakhs of rupees from unsuspecting users.
The “Sense of Urgency” Bait
The scam begins with a simple but alarming text message. Unlike older, poorly written scams, these messages mimic the official templates of major banks like HDFC, ICICI, or SBI.
- The Message: “Dear Customer, your 6,850 Reward Points worth ₹7,450 are expiring tonight. Click here to redeem them for cash now.”
- The Hook: By attaching a specific cash value to the points and setting a “midnight” deadline, scammers bypass the victim’s rational thinking, triggering a “loss-aversion” response.
The “Mirror Link” Deception
The video report highlights the technical precision of the landing pages. When a user clicks the link, they are directed to a website that is a pixel-perfect clone of their bank’s actual login portal.
- The Phishing Wall: The victim is asked to enter their customer ID, mobile number, and—crucially—their credit card details (Number, Expiry, and CVV) to “verify” the reward redemption.
- The Silent Takeover: In the background, the scammer is using these details in real-time on a legitimate payment gateway.
The OTP “Validation” Scam
The most critical segment of the fraud involves the One-Time Password (OTP). While victims believe they are entering an OTP to “redeem points,” they are actually authorizing a high-value transaction or adding a new beneficiary to their account. Scammers often use “screen-masking” scripts on the fake website that change the text of the OTP prompt to say “Enter Code to Claim ₹7,450,” hiding the fact that the bank’s actual SMS says “Do not share this OTP for a transaction of ₹50,000.”
The Toll on Urban Professionals
The investigative breakdown reveals that the primary victims are tech-savvy urban professionals who frequently use credit cards.
- The Impact: Individual losses often range from ₹50,000 to ₹3 lakh within seconds.
- The Recovery Gap: Because the victim “voluntarily” entered their OTP on a third-party site, banks often contest the “fraud” status, making it incredibly difficult for victims to get a refund.
How to Protect Your Rewards
Experts featured in the video emphasize three non-negotiable rules for cardholders:
- Banks Never Send Redemption Links: No legitimate bank will ever send a direct link via SMS to “convert points to cash.” Points must always be redeemed via the official NetBanking portal or Mobile App.
- The “URL Check”: Always inspect the website address. Scammers use subtle misspellings like www.hdfc-points-reward.com instead of the official bank domain.
- Read the WHOLE OTP: Never enter an OTP without reading the full message. If the message mentions a “transaction amount” or “merchant name” while you are trying to “claim points,” it is a scam.
Bottom Line
In the world of digital banking, “free money” is the most expensive bait. The video serves as a stark reminder: Reward points are a bonus, not an emergency. If a message tells you to “hurry or lose,” you are likely seconds away from being robbed.

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